Shireen Crosson is a seasoned executive with a rich background spanning various sectors including IT, finance, chemical, and transport industries. As the Chief Executive Officer of Ubu Advisory, she leverages her extensive experience in funding applications, human capital management, stakeholder engagement, and general management to drive the company’s growth and strategic initiatives. 

With a BA from the University of Natal and an MBA from the University of Pretoria, Shireen brings a strong academic foundation to her leadership role. Her career trajectory showcases her commitment to organizational transformation, problem-solving, and the optimization of processes to enhance efficiency and drive value creation. 

In her current role at Ubu Advisory, Shireen assumes responsibility for all day-to-day management decisions, overseeing the implementation of long and short-term strategic plans, and driving the company’s acquisition strategy. She leads initiatives in new business development, manages the funding application process, and cultivates relationships with key stakeholders. Additionally, as the CEO, she spearheads human resources management efforts and holds a seat on the board, contributing valuable insights and guidance to the company’s governance framework. 

Prior to her tenure at Ubu Advisory, Shireen held key leadership positions in reputable organizations such as First National Bank and the Department of Public Enterprises. At FNB, she served as Head of Human Resources, playing a pivotal role in aligning HR strategies with business objectives and fostering a culture of performance excellence. Her tenure at the Department of Public Enterprises saw her lead corporate services functions, where she provided strategic support, managed internal operations, and ensured compliance with regulatory requirements. 

Shireen’s career journey also includes impactful roles at Microsoft, KPMG, and AECI, where she honed her expertise in human resources management, organizational development, and change management. Her experience spans recruitment, performance management, policy development, and employee engagement across diverse industries and environments. 

Beyond her corporate roles, Shireen is actively involved in board memberships, including Advisory, U&G Afrika Logistics Solutions, and ECS & Associates. Her commitment to professional development and industry leadership underscores her dedication to driving sustainable business growth and making meaningful contributions to the broader business community. 

With a track record of success in leadership roles across various sectors, Shireen Crosson epitomizes excellence in executive management, strategic vision, and organizational leadership. She remains poised to drive Ubu Advisory to new heights of success and innovation in the dynamic landscape of business and finance.